My Van Loc
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ALTX Kickstarter Visual Identity Design

A student project on branding and visual identity with a fictitious kickstarter. The print manifesto of this brand featuresa Japanese bind that echoes the stylized line art illustration style of the icon system.The art marries retro, cartoonish imagery with outer-space, a running theme thatinspired the visual identity. Peppered throughout the print, the art adds an lement of fun to the print guide and digital applications, which all follow a grid and use a sophisticated dark palette and flat-pack, geometric compositions.

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